清代中国票号海外企业文化的发展：以合盛元为例

摘要

合盛元票号是清代晋商的典型代表。该号创立于19世纪初，在积极拓展国内业务的同时，主动将其服务向东延伸，先后在朝鲜与日本设立分号与支店，开展金融汇兑业务。在海外拓展的过程中，合盛元形成了颇具创新意味的企业文化，主要包括：主动开拓业务、探索国际金融疆域的进取精神；敏锐体察客户需求、以市场需要为导向的经营策略；以及优先任用年轻管理者、雇佣外籍人员的用人方针。这些开放而进取的企业价值观，使合盛元在东亚地区获得了显著的商业影响力，也留下了一份可为后世借鉴的企业精神遗产。

Abstract

The Heshengyuan Bank is a paradigmatic example of the Shanxi merchants during the Qing Dynasty. Established in the early 19th century, the bank actively expands its domestic operations and takes the initiative to extend its services eastward. It establishes branches and subsidiaries in Korea and Japan, engaging in financial transactions. During its overseas expansion, the firm develops an innovative corporate culture that includes the following elements: a proactive approach to business expansion and the exploration of international financial territories; an astute awareness of customer demands, with a business strategy oriented towards market needs; and a policy of prioritizing the employment of young executives and the hiring of expatriate personnel. These culturally open and progressive corporate values facilitate Heshengyuan's significant commercial influence within the East Asian region and bequeath a legacy of corporate ethos that serves as a valuable reference for subsequent generations.